These rules apply to the 101 WRIF Secret Cash Contest (“Contest”) conducted by Beasley Media Group, LLC d/b/a 101 WRIF (“Station”). In addition, the General Contest Rules posted at wrif.com apply to this Contest. If there is a conflict between the General Contest Rules and the Rules for this Contest, the Rules for this Contest shall control.


a. The Contest will begin on Monday March 15, 2021 and end on Friday March 26, 2021.

b. To participate in the Contest, listen to the Station each weekday beginning on Monday, March 15 2021 and end on Friday, March 26 2021. between the hours of 6:00am Eastern Time (“ET”) and 7:00pm ET for the Secret Song of the Day (the “Song”) to play in the pre-selected Contest hour, as instructed on a mailer sent to listeners in select Detroit metro area zip codes, which will serve as the cue to call. When the Song begins in the designated Contest hour, the tenth (10th) caller to the Station contest line at (248) 544-9743 will have the opportunity to win a prize by correctly naming the Song title and artist, upon confirmation of eligibility. Listeners must name the Song title and artist. Station will be the sole judge in determining whether the caller correctly named the Song title and artist. There will be no cue to call on-air as part of this Contest. If a Song is aired outside of the pre-selected, designated Contest hour, it will not be considered a cue to call.

Station is not responsible for any failure of a caller to reach the Station contest line including but not limited to busy phone lines, misdirected calls, equipment breakdowns, or disconnections. Calls will only be accepted at the designated phone number. At the time of entrant’s call, entrant will be required to provide all information requested including entrant’s full name, complete address (including zip code), day and evening phone numbers and date of birth in order to be eligible to win. P.O. Boxes are not permitted. In the event that the selected caller is disconnected, incorrectly names the Song title and artist, or is found to be ineligible, the next eligible caller who successfully makes it through on the call-in line, correctly names the Song title and artist and completes the call will be a winner. There is no limit to the number of times a listener may win in this Contest.

c. There will be up to a total of ten (10) winners selected in the Contest.


a. This Contest is open to all Station listeners who are 18 years of age or older as of the date of entry into the Contest, who are legal US residents and reside in the Detroit Metro Area, consisting of the following Michigan counties: Lenawee, Monroe, Wayne, Washtenaw, Jackson, Hillsdale, Ingham, Livingston, Oakland, Macomb, St. Clair, Lapeer, Genesee, and Shiawassee; and the following Ohio Counties: Lucas, Fulton, and Williams except where prohibited by law. Winners must possess a valid, government-issued ID and show proof of residency to verify eligibility.


a. Up to ten (10) prizes will be awarded in this Contest. Each prize consists of five hundred dollars ($500) in the form of a company check issued in the name of the winner. Approximate Retail Value (“ARV”) of each prize is $500.

No check will be awarded, processed or mailed until winner has claimed the prize at the Station, presented all required documentation, and signed all required releases and tax forms. Checks will then be issued within approximately four (4) to six (6) weeks following confirmation of eligibility and completion of all requisite releases and IRS forms.

“When claiming a prize, winner will be required to show proof that a designated Contest mailer was sent to the winner’s household. Winner will forfeit the prize in the sole and absolute discretion of the Station if winner fails to provide proof upon request.”

b. Prizes or prize certificates must be claimed at the office of the Station located at One Radio Plaza, Ferndale MI 48220, Monday-Friday, during regular business hours. Prize or prize certificate must be claimed within thirty (30) days of winning. Failure to claim Prize by the specified time will result in forfeiture of the prize. It is the winner’s sole responsibility to claim the Prize or prize certificate within the timeline provided in these Official Rules.


a. Up to ten (10) winners will be selected and notified on-air as described above.

b. Entrants must listen to the Station but need not be present to win.

c. Odds of winning depend in part on the number and order of calls received.

d. Decisions of Station management with respect to the Contest are final.


a. The Station reserves the right to end any contest or amend these rules upon announcement on air and by publication at www.wrif.com.

b. For website contests: By use of the Station’s website and by entering this Contest, entrants agree to the Station’s Terms of Service Agreement and to the use of Personal Information as stated in the Privacy Policy located at www.wrif.com.

c. Copies of the written Contest rules and a list of all winners are available during regular business hours at the main studio of the Station, One Radio Plaza, Ferndale MI 48220, or by sending a self-addressed, stamped envelope to the Station.