It seems like the Pure Michigan campaign has been around forever, at least to me, but the campaign about all things Michigan is just now celebrating its 15th anniversary.
In honor of the milestone, Pure Michigan is offering limited-edition prints of some beloved Michigan spots.
“Summertime in Michigan is a truly wonderful time to get out and explore the Great Lakes state. From unmatched outdoor destinations to bustling city settings, from the northern tip of the Upper Peninsula to the southern border of the mitten, there is something here for everyone to enjoy,” Dave Lorenz, Vice President of Travel Michigan, said in a press release.
“We are excited to collaborate with the Mighty Mitten to showcase the beauty of Michigan and continue inspiring travel to our state for many more years to come,” Lorenz added.
Ann Arbor artist Brian Walline created the prints. Featured destinations include the Mighty Mac, Pictured Rocks, Sleeping Bear Dunes, Detroit, Grand Rapids and Lake of the Clouds.
“The Pure Michigan campaign is part of what inspired me to begin thinking about my love for our state and how I wanted to try to express it. I can’t really sing, so drawing scenes inspired by old National Parks posters seemed more my speed,” Walline said. “Years later, I’m excited to intertwine my story with Pure Michigan in some small way, and to assemble a collection of my work that attempts to represent the range and diversity of our state’s beauty and wonder.”
A total of 10% of all proceeds from the sale of these prints will be donated to Michigan Cares for Tourism.