Miller High Life is Selling Wi-Fi Enabled Coupe Glasses to Toast from Afar
Miller High Life wants you to be able to toast the New Year with anyone– even someone across the world. So, how can that happen?
High Life is selling pairs of high-tech holiday coupe glasses that will employ wi-fi and colored lights to connect you and a loved one from afar.
Beginning Dec. 15, you’ll be able to head to MHLToastFromAfar.com and purchase a two of coupe glasses for $19.03, in honor of the year 1903, when High Life launched its bottled beer on New Year’s Eve.
The glasses are packaged individually and shipped to your home and the home of your loved one.
Each coupe glass is pre-programmed to work in tandem with its corresponding glass only. You’ll find directions on how to sync the glasses in the packages.
“Each year, we want to ensure we make the design unique and special, and this year’s red foil design will help us stand out at retail and give our biggest brand fans another collectible for their shelves,” Lucy Bloxam, associate marketing manager for Miller High Life said in a statement. “The attention these bottles get at retail are a great marking tool for us and helps The Champagne of Beers become part of more holiday moments.”
For more information, head to MHLToastFromAfar.com.